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Laid Off? Downsized? Looking For A Career Change? – Part 1 of 2

Tuesday, August 21st, 2012 | Posted in Blog


Here at Career Potential, it seems like we hear about businesses merging, plants closing or production facilities moving overseas on a daily basis. These “business transitions” force out valuable employees — the very same people who often wind-up in our office seeking career help. Some of these “ex-employees” — tired of riding the corporate roller coaster — are finding professional and personal success as entrepreneurs.


There are only four paths toward business ownership: (1) Start a business “from scratch;” (2) Buy a franchise; (3) Buy a non-franchise business; (4) Become a consultant. Of these options, the most popular choice by far has been to buy a franchise.


Why Franchising is so Popular


With the increasing instability and uncertainty in Corporate America, and with a stock market that no longer offers the attractive investment opportunities it once did, franchising represents a great way to gain more control of your career and achieve your financial goals.


Business success requires going through a learning curve for the type of business you’re in. With franchising, the franchisor has already gone through that process and is highly motivated to share with you everything that has been learned. Franchises succeed because the franchisor has invested the resources to truly understand the business. There is a proven formula for success ready and waiting to be adopted by the new entrepreneur. How many non-franchise, independent businesses can say that?


And, because a franchise represents a large number of units with established track records, the buyer has access to much more of the data required for sound investment decisions than would be available with a non-franchise start-up.


Being able to study the actual performance of identical business entities is invaluable! And so is the contact you’ll have with other franchisees, who can provide real-world insights into what it takes to succeed in the specific business you’ve selected.


To read the entire article, click here.


Click here to watch helpful career success videos!

About Ford Myers

Career Success and Job Search Expert, Ford R. Myers

Ford R. Myers is an award-winning career coach and President of Career Potential, LLC. He is author of the best-seller, Get The Job You Want, Even When No One’s Hiring. Ford’s firm helps clients take charge of their careers, create the work they love, and earn what they deserve! He has held senior consulting positions at three of the nation’s largest career service firms. Ford’s articles have appeared in thousands of publications and web sites, and he has been interviewed on every major television and radio network. Ford has also conducted presentations at hundreds of companies, associations and universities. Learn more at

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