Speaking
Ford R. Myers has been a speaker, seminar leader and group facilitator for more than 20 years. His presentations are upbeat, entertaining and fast-moving — while being structured and content-rich. Designed to foster group participation and learning, they are also highly interactive. Participants leave these seminars with a great deal of practical knowledge and answers to their career questions.
Attendees consistently report feeling motivated and inspired by the experience — with a clearer understanding of their career objectives, and the action steps to get them there.
Click the play button on the video above to watch a sample of Ford’s speaking.
– A. Jannette
Upcoming Events
March 2020
The Power of “Pull Marketing” in Your Job Search
When searching for a new job, would you rather “chase after employers,” or have employers “chasing after you?” The choice is YOURS, and you CAN conduct your job search in such a way that employers will take the first step by reaching out to you.
Traditional job search methods include sending-out resumes, applying for jobs online, attending job fairs, contacting employers and recruiters, and of course – networking. All of these tasks, collectively, fall under the heading “Push Marketing.” This is because you’re “pushing” your message, hoping that someone will take notice. But even if you do make contact, you’ll still have to “convince” the employer of your worthiness. This is the downside of “Push Marketing.”
But when employers perceive you as an expert and discover your credibility “on their own,” they’ll feel “pulled” toward you and even pursue you. This is the main benefit of “Pull Marketing.”
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