Volume Seventeen, Issue Four — April 2021

Ford R. Myers - newslettersYOUR CAREER ADVOCATE is the FREE e-newsletter published by Career Potential, LLC to help you take charge of your career, create the work you love, and earn what you deserve!

Visit Career Potential or call 1-610-649-1778 to learn about our Premier Career Success Programs, Products and Services.

Feature Article:

The Perfect Match Letter

By Ford R. Myers
President of Career Potential, LLC

When responding to an advertised job opening, following-up after an interview, or pursuing an opportunity arising out of your networking activities, a particularly strong format for your cover letter is called a “Perfect Match Letter.”

All three of the situations mentioned above offer the chance to sell yourself by matching YOUR experience/strengths/contributions to THEIR problems/needs/challenges.

The “Perfect Match Letter” gets its name from the fact that your letter is divided into two columns with a line down the middle of the page, giving the body text an overall appearance of a two-column “matching exercise.” The left-side column heading should be “Your Requirements” and the right-side column heading should be “My Qualifications.” You will fill the left-side column with bullet points outlining the credentials and experience that the company is looking for. The right-side column will have its own list of bullet points, itemizing your matching qualifications for each of the job’s requirements.

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You’re Invited – Free Career Webinar – May 20, 2021

Position Yourself For Success In Your Next Job

Date: Thursday, May 20, 2021
Time:
1:00pm to 2:00pm Eastern Time
Presenter: Ford R. Myers, President of Career Potential, LLC
Location: Virtual. Attend from anywhere on any connected device
Investment: Free

You’ve landed your new job (or soon will). Congratulations! Now you can “put your feet up” and take it easy, right? Wrong! In many ways, your work is just beginning. It’s time to start thinking about your future – which starts on the first day of your new job and continues through the rest of your working life.

How will you maximize your chances for success in the new job, and minimize your chances of failure? How will you offer the highest levels of value and contribution to the new organization? How will you establish a positive and productive relationship with your new boss? How will you build strong and effective teams? How will you align with the company’s main business goals and priorities? How will you continue learning, and expanding your positive impact at work?

These questions, and others like them, could “make or break” your next position – so it’s vitally important to consider these topics “ahead of time” and prepare for the launch of the rest of your career.

Read More and Register

Career-Coach-on-CallSM

“Urgent Care” For Your Career

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Do you have the occasional need for career guidance, but not enough to justify engaging in a complete career coaching program? Would you like quick access to a leading career expert, and only pay for as much coaching as you need?

Then we have the perfect solution for you. Career-Coach-on-Call is a new service offering from Career Potential, LLC.

Until now, Career Potential, LLC only accepted “full program clients” and offered no “coaching by the hour.” Career-Coach-on-Call makes professional career coaching more flexible and accessible on a short-term basis, without the big commitment.

Click Here to Book a Session

Career Coaching via Video Conference

Career Coaching Video ConferencingOur coaching model allows us to work remotely and still provide exceptional levels of connection, quality and impact.

Here are just some of the benefits of doing career coaching via video chat:

Safety – clients enjoy productive, one-on-one coaching sessions without worrying about possible exposure to Coronavirus
Time
 – clients save time by not having to travel to our offices for coaching sessions
Comfort – clients are often more comfortable working from their own homes or offices
Flexibility – clients experience fewer planning conflicts and more options with scheduling
Convenience – clients who travel for work are still able to attend their coaching appointments by using mobile devices from anywhere

Career coaching via video conference is easy and effective.

Click Here for More Information

Connect with Ford on LinkedIn

LinkedInLinkedIn is the social media platform I engage in most and spend the most time on. If you would like to connect with me on LinkedIn, click here and send me a brief invitation. Be sure to mention that you are a subscriber to “Your Career Advocate” (this e-newsletter), so I’ll accept your invitation quickly.

I post regular articles and videos on LinkedIn, and offer a lot of other value there.

Click Here to Access my Recent Posts

Career Potential’s YouTube Channel

Did you know that Career Potential, LLC has its own YouTube channel? Check it out, and watch all our TV interviews and educational presentations online. It’s FREE, and you’ll learn quite a lot by watching. Just visit: http://www.youtube.com/user/careerpotential and access all the video segments. Below is one of them for you to enjoy.

Watch This Month’s Featured Video

What Clients Are Saying About Career Potential

Thank you so much for the assistance you provided in my job search. I am pleased to announce that I have just begun an outstanding new position, and I am very excited about this opportunity. I look forward to continuing our professional relationship!P. Armstrong, Human Resources Executive

See Other Rave Reviews

Get Hired Fast

Book Cover: Get The Job You Want, Even When No One’s Hiring

Best-selling career book shows you how to ... "Get The Job You Want, Even When No One's Hiring." Career expert, Ford Myers, maps the new world of job search and reveals a bold, new approach to career success!

Learn More and Order

Career Breakthrough Session

Request Your Complimentary Career Breakthrough Session Now

Are you a senior executive or accomplished professional who is serious about achieving your career potential? Have you been considering getting help with your job search or career management? If the answers to these questions are both "YES," then you’re invited to participate in a free "Career Breakthrough Session."

This complimentary phone consultation is 100% focused on your career questions, issues, challenges and concerns. It’s also a great way to determine if career coaching would be right for you. There’s no fee or obligation, and no "sales pitch." Click below to see if you qualify for this powerful initial consultation!

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