Praise for Career Potential
"In a matter of weeks, I got clear about my career goals, gained confidence in my job search and successfully negotiated a 9.5% salary increase. Together, my husband and I negotiated an additional $25,000 in compensation and benefits. Your advice is invaluable to anyone serious about maximizing their career potential. Working with you was truly an amazing experience!"
– A. Burnett, Physician
"On behalf of our management team, I want to express our sincere appreciation for the seminar and other services you provided to our supervisors and employees. Your presentation was very efficient and effective. Thank you for your interest and commitment!"
– W. McTigue, Human Resources Executive
"On behalf of our Officers and Board Members, I would like to thank you for all your preparation for today’s seminar. It was obvious that you spent considerable time and effort to create a meaningful and informative presentation. Many of the attendees told me how much they learned from the program!”
– S. Morris, Non-Profit Professional
"Your book is excellent and I bought 7 of them to share with our leadership team. Our division is being eliminated, so many leaders with many years of experience are having to look for their next career. Your book is exactly what we needed. Thank you – this is excellent work!"
– K. Hartvickson, Director of Human Resources
"It was such a great pleasure having you speak at our organization last week. Thanks for the quality time and yet another ‘first class’ presentation to our professional networking group. I can tell from the feedback, questions and interest that your informal style (and interactive presentation) were very well-received. Lot's of good information! It is always refreshing to hear from someone (like you) who has a real passion to help people and enjoys what they truly like to do. Learning, understanding and dealing with career transition issues is a very important subject for all of us. Again, your wonderful help, support and interest are most appreciated!"
– D. Schwartz, ChemPharma
"Once again, you ‘wowed’ them. There was never any doubt about that. People new to the market need to hear your message. I hope you had as much fun as the group did. You were a real hit!"
– S. Leibert, Technology Professional
"Thank you sincerely for making available your caring talent, and for taking us senior staffers deftly through the seminar. We have benefited greatly, and anticipate further study and application. With appreciation and kindest regards."
– T. Horrocks, Association Director
"It is very, very clear that you are knowledgeable about the topic you presented on. You gave a lot of solid examples and very practical strategies. I spoke to several people after the session, and they got real value from the content!"
– P. Hilt, Consultant and Coach
"During the past few years, our company has taken major steps and grown considerably. We can trace these successes directly back to your on-going contributions as our consultant. We simply couldn't have done it without you!"
– S. Roberts, Design Firm Principal
"I wanted to tell you how much I enjoyed your seminar. I am going to work at implementing all of your strategies, to truly move my career forward. Thanks for so clearly identifying those elusive ‘secrets of success.’ Count on me to provide you with a success story of my own, to use in one of your future presentations!"
– K. Kelly, University Administrator
"I want to thank you for the work you did to develop our presentation. You were extremely professional, insightful and responsive as you developed and presented the session. Everything went so smoothly. The program was well-organized and enlightening. It was a pleasure to work with you!"
– B. Losey, Pharmaceutical Executive
"Thank you for providing the career seminar. We received excellent feedback from the candidates regarding your program. I’ll be sure to refer other executives to your consulting firm!"
– C. Wright, Human Resources Executive
"Your presentation was definitely a 5-star performance! You presented the information in an easy-to-use framework and supported your topic points with useful examples. The handout was a great reference guide for implementing the concepts."
– R. Schilling, Human Resources Executive
"I want to thank you for a very informative seminar this morning. I have never known about most of these insights. These were some of the most informative hours I have spent learning about why I have been so under paid. I look forward to the possibility of working with your organization in the future!"
– W. Tambor, Architect
"Ford is the consummate career professional. His reputation among both colleagues and clients as THE go-to-guy for career consulting is well-deserved. Ford knows everything there is to know about career management. I wholeheartedly recommend him to anyone serious about job search!"
– M. Cherry, Training and Development Professional
"I found your program to be the most comprehensive system for organizing my career transition. It's a great resource! All the exercises, forms, and examples were exceptionally practical and productive. They are on-target and provide a great road-map for implementing an effective career strategy. Using this system has significantly improved the success of my job search!"
– M. Brent, Marketing Executive
"The resources you provide, along with your incredible guidance and wisdom, makes Career Potential THE standard by which all other career programs should be based. I transitioned from feeling hopeless to hopeful; from being passive to proactive; from being unclear to crystal clear; from feeling bound-up to boundless. I am confident that I will now stand-out above all others in any interview or hiring situation. For this, I am eternally grateful to you!"
– T. Fukui, Operations Executive
"I am writing to thank you and your staff for the guidance, perseverance, personal attention and friendship during my job search. Without your help, I would not have enjoyed the success of finding this position. I will never forget this experience!"
– D. Abecunas, Technology Professional
"I cannot adequately express how grateful I am for having been able to access your expertise, and for your support and vigilance on my behalf throughout this process. The system you have created is a real winner. And your ability to morph seamlessly among so many roles is an intangible that is truly your ‘special sauce.’ You are gifted at your work!"
– R. Clifford, Marketing Services Executive
"I am extremely proud of the 'networking portfolio' we developed, and I firmly believe that my search for a more satisfying, rewarding career – leading toward a balanced and fulfilling life – has been significantly enhanced by our collaboration over the past few months."
– B. Cohen, Construction Executive
"You are the best! I appreciate your professionalism and constant urging to fulfill my ‘job of dreams.’ I found myself struggling several times, and you guided me back to the path."
– J. Ackerson, Financial Marketing Executive
"The most effective technique I learned from you has been negotiating compensation! I was offered a great job with a Fortune 100 company, and instead of taking the first offer they made, I negotiated an additional $15,000 onto my base salary. I also increased my vacation time from 6 days to 4 weeks. What once seemed unattainable now seems easy!"
– C. Ewing, Sales Executive
"You were an important reason why I ended-up with the great career I did. Your team made a stressful period easier to endure with your professional approach and positive attitude. For all your help, I am very grateful!"
– J. Agnello, Telecommunications Executive
"Thank you so much for the assistance you provided in my job search. I am pleased to announce that I have just begun an outstanding new position, and I am very excited about this opportunity. I look forward to continuing our professional relationship!"
– P. Armstrong, Human Resources Executive
"Thank you for the opportunity to meet with you. I found the meetings to be invaluable and very informative. I will recommend your services to anyone who is seeking a professional to help them find a career that belongs to them."
– A. Harris, University Administrator
"I wanted to thank you for your help during my job search. You really helped me to focus on my areas of strength and passion. I begin my new position next week. I will be working for the president of a major health care organization in a Chief of Staff role. I am very excited about this opportunity, and believe it will be a great growth experience for me. Thank you again!"
– L. Walters, Management Executive
"Your information was extremely helpful. The interview went very well. The next day, I was offered a position with the company. Thank you for your assurance, confidence, and most of all, your friendship during this time of need."
– S. Hurff, Professional Engineer
"You have always gone out of your way to understand and relate to me at a deep level. When discussing all my professional endeavors, you asked probing questions and used keen insight. You are truly gifted at dealing with executives in a personal, caring way that gets results."
– S. Lissit, Aeronautical Engineer
"I now see my career as a life-long process where I proactively and consciously build the value I have to offer. In fact, I was able to negotiate a salary with my new employer that is 15% above my previous salary! I plan to continue working with you throughout my career, as both a sounding board and a trusted strategic advisor!"
– G. Dennis, Engineering Executive
"I can't say enough about the guidance and assistance you provided. First, you helped me evaluate what I really wanted. Then, you assisted me in analyzing my skill sets and determining how each of them would translate into my new career. Without your direction, understanding and coaching, I would not have been able to land this position in an entirely new and exciting field."
– J. Fazio, Construction Executive







